World Environment Day

The World Environment Day, which falls on June 5th each year, is the United Nations day for promoting awareness and motivating actions to protect our environment. Since its inception in 1974, this commemoration is one that has grown out to become a transformational, global platform for public outreach, that is today, celebrated in over 100 countries. […]
Copycat branding and why you should be aware of it

Branding it an important aspect of any business, and manybusinesses spend a considerable amount of time developing their brand. It iswhat gives a business its identity and help distinguish it from itscompetitors. In essence, branding is how a business represents itself to itscustomers and the public. So this is why copycat branding bothers businesses,especially small […]